Float Business

How Much Time Should You Leave Between Float Sessions?

One issue that often gets overlooked when opening a float center is what needs to happen during your transitions (the time between the floats). Of course you need to leave enough time to make sure the salt solution has enough time to be adequately filtered, but beyond that how much time is necessary? 

 
 

There are several factors that come into play:

1) How many tanks, pods, rooms do you have to reset?

When you get into a rhythym with what it takes to reset rooms, it will take 5 to 7 minutes per float suite. Unless of course something particularly messy happens, which case it could definitely take MORE time.

2) How long is the actual float?  Is your 60 minute float actually 60 minutes or is it 40 minutes because you are buffering shower time? Is your 90 minute float 90 minutes of 70 minutes? There are only so many hours, minutes and seconds in each day, so you have to account for shower time. Most clients take 10 to 15 minutes to exit the float suite after a session, but occasionally people have taken 30 to 60 minutes to shower and return to the lobby! If you only leave 30 minutes between floats it will be IMPOSSIBLE to stay on schedule and provide the best service possible to your floaters.

3) Your reset standards:  Do you clean the whole suite between each float or do you just swap the towels and float supply goodies? If you don't clean the showers between clients you will save time, but your float suite start to look like a gym locker room at the end of the day.  

4) Your set up: How you set up your float suites can make or break you in terms of clean up times. How many salty steps do your clients take to get to the shower? What do they have to touch along the way? Each additional drop of salt water or salty handle adds precious seconds to your reset protocol. Over the course of a month just ONE extra minute per transition adds up quickly: 6 transitions/day X 4 Float Rooms X 26 days in a month is 624 minutes! What else could you do with those 624 minutes?!

5) The amount of interaction you would like to have with your Float Family. During transitions, you will have critical interaction time with your floaters, since almost everyone is new to floating many people have questions and are curious to learn more.  You may also need to process payments, explain packages, assist scheduling future appointments, greet new customers and the list goes on. You want to make sure you have time to help people and build relationships.

There is no one size fits all schedule solution for every float center. We have 4 float rooms running on the same schedule and we have a full hour in between floats.  That may sound like a lot of time, but to reset each float suite to our standards, interact with our amazing floaters and give ourselves some wiggle room for any unexpected surprises we rarely have more than 10 "extra" minutes during our transitions. If we do have any extra time it is definitely devoted to discussing interesting books, talks, podcasts and new ideas that have captivated us! It is the interactions that we get to have in those "extra minutes" that are the best part of our days. Our float family is awesome and we couldn't imagine trying to run our center any other way. 

Image courtesy of jesadaphorn at FreeDigitalPhotos.net

-Lindsay Reinhardt, Anicca Float Club, Inc. 2016 ©

Stop the Analysis Paralysis

Why do we get analysis paralysis? It's simply insane... Think about it....You can talk yourself out of ANYTHING!

It took us 5 months to build Anicca Float Club from the day we signed our lease and it took us another 5 months to get our prices displayed up at the front desk! Had we waited for perfection before we opened our doors we would not have floated so many awesome people in the last 5 months!

We as humans, have this tendency to only want to share our gifts with the world when we think they are perfect. We think that everyone else has it all figured out and is producing perfection already (MYTH!!) What we don't realize is what we have created in its raw essence is already beautiful and unique to the rest of the world. So why are we all too afraid to release our beautiful visions into the world? 

Let it go.  Just do it.  Forget about perfection. The new you starts HERE. GO UNLEASH IT INTO THE WORLD NOW! 

 We finally have float pricing signage at Float Club!

We finally have float pricing signage at Float Club!

From Childhood Pool Maintenance to Float Tank Maintenance

When I was growing up, we were very lucky to have a pool at our house.  Every spring, I eagerly awaited the Reinhardt Family tradition of uncovering the pool.  I would watch as my dad turned on the pump to remove the water that collected on top of the tarp. Next, he scraped off the heavy wet rotted leaves that had fallen onto the cover during the fall.  Finally, we (the kids) got to help! We would scamper around the pool pulling off the slimy water bags used to keep the pool cover in place over the winter.  We would drain them, hose them off and hang them over the fence to dry.  Finally, we peeled back the pool cover to reveal the half-full concrete hole in the ground, OUR POOL! :)

I always wanted to jump in, but the pool had to be filled, cleaned and most importantly SHOCKED to make sure it was safe for swimming.  Waiting the 3 to 7 days it took to accomplish all of this was agonizing for a 7 year old, but it was so worth it to splash into that water for the first time each spring. 

Having a pool is a lot of work. Every week, my Dad would vacuum, check the pH,  chlorine, clean the skimmers, add water and clean the inside of the pool around the water line as necessary.  When I was old enough and wanted to swim it was my job to check the pH, chlorine, skim and my favorite job to empty the skimmer baskets!  There was always a little frog (or two) that would make our pool their home each summer. I loved finding them and letting them hop back into the woods.

Little did I know as a child, when I was observing and learning how take care of a pool that some day I would own a Floatation Therapy Tank business that would require even more maintenance than a home pool!

Talking to our clients about floating I have learned that two of the top questions they have are: Will I feel claustrophobic?  How are the tanks maintained? 

Our float rooms are very spacious. They are 5 feet wide, 8 feet deep and 6.5 feet tall.  They have a glass shower door so you don't have to feel like you are in a closet, but our Float Suite has been light proofed so you can still have a true Sensory Deprivation experience once you turn off the underwater LED light.

At Anicca Float Club cleanliness is a top priority.  We follow the recommendations made by the Floatation Tank Association. We do everything possible to maintain the highest water quality for our clients. Every morning when we arrive at the Club the first thing we do is check all of our Float Rooms.  We qualitatively observe the water quality and then take several measurements: 
1) Temperature: The water temperature needs to be between 93.1 and 95.0 degrees. This is the range of skin temperature. Anything below this you will probably be chilly and anything above can be dangerous and uncomfortable.

2) pH  -  7.2 to 7.6

3) Alkalinity - 80 to 120 ppm

4) Water level -  9 to 10" (for our float rooms!) 

5) Specific gravity -  1.240 to 1.285 (We have floated with the density as low as 1.18, but it's a deep float. Anything above 1.30 and you run the risk of salt crystallizing in your equipment.)

6) Hydrogen peroxide residual (H202) - 25 to 100 ppm    

We skim the rooms to make sure our filter system has done its job to its fullest.  We also check the rooms between each float.  At the end of each evening we add hydrogen peroxide to maintain a residual of 25 to 100 ppm in the water. Once a week, the filters are changed,  the tanks get an even deeper deep clean and enzyme clarifier is added when necessary. 

Everyday the measurements are a little different. Floaters take out salt and water on their bodies. We adjust the amount of peroxide we add based on the residual. Like everything in this world, a floatation therapy system is dynamic.  Float tank chemistry is constantly changing and needs to be monitored and adjusted accordingly.

Our goal is to provide every client with a comfortable, clean and safe float environment!  Happy Floating!

 

Great Float Tank Maintenance Resources:

Float Tank Solutions: Owners Guide to Maintaining Float Tanks

Float Tank Association: 

Recommended Maintenance

Health Standard Introduction

Our Journey to Open a Float Center...

I will never forget standing in the lobby of Lincoln Hall at the Float Conference in Portland last August gazing up at the “timeline to open a float center” that was printed by the Float On Crew.  I looked at that with my husband and thought, “No big deal, we can totally pull this off! 4 months? Do you really think it will take that long?” HAAA!!!!

Well hindsight is 20/20 and we are now 13 months wiser and counting!!  So here is a general overview of The Anicca Float Club Timeline. Keep in mind we were both working FULL time jobs during this process.  We farmed a semi-commercial plot of land as part of the Future IL Fruit and Vegetable Grower Program.  I teach yoga on the side for Core Power and Yoga by Degrees.  And we got hitched during this entire process. :)

March/April 2014:

  • The dream to open our own Float Center is conceived. We have  both completed Vipassana Courses and floated a few times. We have decided it is completely amazing tool to help others.  Why aren’t there more Float centers?!?
  • We start doing some research on floating and discover there is a Float Conference.
  • We purchase the domain name www.floatnaperville.com

May 2014:

  • We research and ponder.
  • We are in the middle of remodeling a foreclosure, selling my house, moving and getting ready to farm for the summer. All of this is in addition to our full time jobs and teaching my yoga classes.

June 2014:

  • We are researching and planning:
    • How much $$ is this going to take?
    • What pod or tank are we going to use?
    • How many do we want to have?
  • Have we lost our minds?!
  • Pass the falafel please... :)

July 2014:

  • We purchase Float Conference tickets to expedite our learning process.
  • We start business planning.
  • Create spreadsheets to figure out monthly profits and monthly expenses to see how many floats/month we need to sustain the business.

   August 2014:

  • Attend Float Conference and Workshop. This is an AMAZING experience. A MUST DO for anyone even thinking about opening a Float Business!
  • Evaluate  Pod, Tank and Float Room companies: Dream Pods, Isopods, Float Pods, Ocean Float Rooms, Samadhi Tanks, Escape Pods and At Peace Rooms.
  • Decide to get married.—I mean why not throw one more life altering event into the mix?!   

September 2014:

  • Do the Apprenticeship with Float On.
  • Incorporate Anicca Float Club, Inc.
  • Start looking for commercial real estate.
  • Find the space we want to be home of Anicca Float Club!
  • Purchase domain www.aniccafloatclub.com
  • Create our design and logo.
  • Create our Launch Rock page.
  • Start looking for an architect.

October 2014:

  • Visit Silver Essence Float Spa in Williamsville, NY to Float in Craig Silver's “Wave Rooms.”
  • Figure out how we want to configure the space.
  • Go through several rounds of drawings and revisions with the architect.
  • Sign lease.
  • Put our 50% deposit down on the Float Rooms.

*THIS IS THE POINT OF NO RETURN*

November 2014:

  • Get married! <3 <3
  • Evaluate contractors and get bids for the job.
  • Drawings are finalized and submitted to the city for permits.
  • Build our website.
  • Remove everything from our space that does not belong (ceiling tiles, all doors, trim, carpet, bathroom fixtures, lights, etc)
  • Set up our Mind Body Online Booking System.
  • Planning, planning, planning….

December 2014:

  • December 1st: Permits approved and paid in full.
  • Plumbing crew cuts concrete, prepares the trenches and lays our new pipes.
  • Electrical work commences.
  • Order 6,000 pounds of salt from SF Salt Company.
  • Pass all plumbing inspections.
  • Start Pre-selling float packages for the Holidays.
  • Commence operation rebuild the walls in our space.
  • Visit Art of Floating, Bloomsburg, PA and Aspire Center, NYC.

January 2015: HAPPY NEW YEAR!

  • Receive 6,000 pounds of UPS Epsom salt from SF Salt Co.
  • Pass our rough electrical inspection.
  • Start to hang drywall/fix all the walls that we demolished.
  • Install Hot water heater and a water filtration system for the entire facility.
  • Choosing color pallet and finalizing theme for the space.
  • PAINT!
  • Float rooms are installed.
  • Showers are installed.

February 2015:

  • Settle on final light configurations.
  • Epoxy floor arrives frozen (HOORAY for the Illinois Winter!) and we have to hold off on the install which sets everything back 2 weeks. 
  • Install doors and trim.

March 2015:

  • Finish floors in lobby and hallway.
  • Final inspections.
  • Replacing ceiling tiles and additional insulation.
  • Finishing/purchasing all the furniture and décor.
  • Earn our Certificate of Occupancy and...
  • SOFT OPEN MARCH 28TH, 2015!  

THE JOURNEY CONTINUES!   This certainly isn’t every single little thing has happened along the way, but it is the BIG stuff. Hours and hours of research and planning went into our decisions. I am not kidding, no one saw or heard from us for most of the winter. We were in Float Center Owner Hibernation! Many hours were spent watching “DIY You Tube Videos” , friends and family came from all different backgrounds and specialties to offer some helpful advice.

Now that we have cut our teeth on this whole experience, we truly understand what it takes! We are our own general contractor, painter, tile layer, designer, marketer, interior decorator, blogger, accountant, etc..(we think you get the idea!)  All I have to say is the best way to learn anything is to JUST DO IT. Stop making excuses, stop procrastinating… JUST DO IT!  The best time to start something was X years ago… the second best time is NOW.

QUESTIONS?! Feel free to reach out to Float Serv and Anicca Float Club!

Click on the pictures below to see the full gallery!